How to Use LEGO® Serious Play® in Virtual Coaching Sessions

With the rise of remote work and online coaching, facilitators and coaches are seeking engaging, interactive ways to support clients in virtual settings. LEGO® Serious Play® (LSP), traditionally used in face-to-face workshops, can also be adapted for virtual coaching sessions—helping clients unlock creativity, problem-solving skills, and deep self-reflection from anywhere in the world.

In this guide, we’ll explore how to effectively use LEGO® Serious Play® in virtual coaching, including best practices, tools, and session formats.

Why Use LEGO® Serious Play® in Virtual Coaching?

LSP fosters engagement, self-expression, and deep thinking, making it an ideal tool for virtual coaching. Benefits include:

  • Increased engagement – Hands-on activities keep participants focused.

  • Better storytelling and metaphor usage – Helps clients externalise thoughts visually.

  • Equal participation – Ensures every client has a voice, even in a digital setting.

  • Stronger retention of insights – Tangible models serve as lasting reminders.

Step 1: Setting Up for Virtual LEGO® Serious Play® Sessions

1. Choose the Right Platform

Select a video conferencing tool that supports breakout rooms, screen sharing, and collaboration tools:

  • Zoom (breakout rooms + screen sharing)

  • Microsoft Teams (integrations with collaboration tools)

  • Miro or MURAL (for capturing insights digitally)

2. Ensure Clients Have LEGO Bricks

Ask participants to have a small selection of LEGO bricks ready. Provide recommendations for:

  • Starter Kits – Small LEGO Classic sets work well.

  • Custom Brick Kits – Send pre-selected kits to participants.

  • Virtual LEGO Alternatives – Use online tools like BrickLink’s Studio for digital building.

3. Create a Comfortable Environment

Encourage clients to set up a distraction-free space with a webcam positioned to show their models during discussions.

Step 2: Warm-Up & Skill-Building in Virtual Coaching

Just like in in-person sessions, warming up is crucial in virtual LEGO Serious Play. Start with:

  • Build a Tower Challenge – Participants create a tower in 60 seconds and share its meaning.

  • Metaphor Exploration – Ask them to build a model representing how they feel about coaching today.

  • Camera Adjustments – Ensure each client can clearly show their models.

Step 3: Virtual LEGO Serious Play Coaching Exercises

1. Exploring Leadership Strengths

  • Prompt: "Build a model of your core leadership strengths."

  • Discussion: Participants explain their models and reflect on key strengths.

2. Overcoming Challenges

  • Prompt: "Create a model of the biggest challenge you’re facing right now."

  • Discussion: Clients explore obstacles and brainstorm solutions.

3. Visioning the Future

  • Prompt: "Build a model of where you see yourself in 5 years."

  • Discussion: Helps clients set goals and define next steps.

Step 4: Capturing Insights & Next Steps

To ensure actionable takeaways, use:

  • Screenshots – Encourage clients to take pictures of their models.

  • Digital Whiteboards – Tools like Miro/MURAL help document insights.

  • Reflection Questions – Ask, "What does this model reveal that words alone wouldn’t?"

LEGO® Serious Play® is an adaptable, engaging tool for virtual coaching. By following these steps, you can facilitate meaningful, hands-on coaching sessions remotely, helping clients gain clarity, confidence, and creative problem-solving skills.

Want to master virtual LEGO Serious Play facilitation?

At The Brick Coach, we offer a comprehensive online LEGO® Serious Play® training designed for coaches, facilitators, and virtual trainers.

Join our next cohort →


Amale Ghalbouni

Amale is a strategist, coach and facilitator. She has spent the last 15 years helping clients big and small navigate, and enjoy, change. She’s the founder of The Brick Coach where she helps creative founders, leaders and their teams build the next chapter of their growth.

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Best Practices for Running LEGO® Serious Play® in Hybrid Teams

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Using LEGO® Serious Play® for Leadership Coaching: A Step-by-Step Guide